Performance marketing agency

Turn ad spend into profitable growth

JC Performance Lab plans, tests, and scales paid media, affiliate, and conversion programs that drive measurable revenue — and we report on every dollar.

  • No long-term contracts
  • You own your accounts
  • Weekly reporting
Our model

A lab approach to growth

We form a hypothesis, run the experiment, measure what's incremental, and scale only what drives revenue. No guesswork, no vanity metrics — just compounding results.

Month-to-monthNo long-term contracts
100%You own your accounts and data
WeeklyPerformance reporting
12+Platforms we work across
Who we help

Growth partners for ambitious brands

01

E-commerce brands

DTC and retail brands in fashion, beauty, home, and lifestyle that want profitable growth — not vanity metrics.

02

Lead-gen & services

Businesses that live on qualified leads and need a lower cost per acquisition with consistent volume.

03

Growing startups

Teams that found early traction and need a senior partner to build a repeatable, scalable acquisition engine.

Paid media

Reach buyers where they already are

We run paid social, search, and affiliate as one connected system — so budget flows to the channels and audiences that actually convert.

  • High-intent audience targeting across platforms
  • Creative testing that finds winners fast
  • Budget shifted weekly toward incremental revenue
See our services →
Conversion

Make every click worth more

Traffic is only half the equation. We test landing pages, offers, and checkout flows so more of your visitors become customers.

  • Funnel audits that pinpoint drop-off
  • Disciplined A/B testing, not guesswork
  • Tracking you can trust, end to end
How we optimize →
What you get

Features that get you results

Full-funnel strategy

Rapid creative testing

Data & insights

Transparent reporting

Revenue uplift

Affiliate programs

CRO experiments

Budget protection

Services

Everything you need to grow, under one roof

01

Paid Social

Meta, TikTok, and Reddit campaigns built around creative testing and efficient scale.

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02

Paid Search & Shopping

Google and Microsoft Ads that capture existing demand at the right cost.

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03

Affiliate & Partnerships

Partner programs that drive incremental sales — not just last-click credit.

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04

Conversion Rate Optimization

Landing page and funnel experiments that make every click worth more.

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05

Analytics & Attribution

Clean tracking and honest reporting you can actually make decisions with.

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06

Performance Creative

Ad creative built to be tested — hooks, formats, and variations at speed.

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How we work

From audit to scale in four steps

01

Audit

We dig into your accounts, tracking, and funnel to find wasted spend and the fastest wins.

02

Plan

A clear 90-day roadmap with channel mix, testing priorities, and the KPIs we'll be held to.

03

Launch & test

Campaigns go live with a structured testing cadence across audiences, creative, and offers.

04

Scale

We double down on what drives incremental revenue and cut what doesn't — every single week.

Platforms

We work across the platforms you already use

  • Meta
  • Google Ads
  • TikTok
  • YouTube
  • Microsoft Ads
  • Reddit
  • Pinterest
  • Shopify
  • GA4
  • Klaviyo
  • Impact
  • Awin
FAQ

Questions, answered

What budget do I need to work with you?

Most clients invest at least a few thousand dollars per month in media. Below that, results take longer to read and it's usually better to focus on one channel first — we'll tell you honestly on the strategy call.

Do you lock clients into long contracts?

No. We work month-to-month after an initial onboarding period. We'd rather earn the relationship with results than keep it with paperwork.

Who owns the ad accounts and data?

You do. We work inside your ad accounts, analytics, and tools, so everything we build stays with your business.

How do you report on performance?

You get a live dashboard plus a weekly update covering spend, revenue, key metrics, what we tested, and what's next. No fluff, no vanity metrics.

Let's talk

Ready to scale what's working?

Book a free 30-minute strategy call. We'll review your channels, spot the quickest wins, and tell you honestly whether we're a fit.